HSN Names SVP Digital Commerce
HSN announced that Arthur Lewis has been appointed senior vice president of merchandising, digital commerce, effective June 27. Lewis will report directly to Jill Braff, executive vice president of digital commerce for HSN. Lewis will oversee HSN's cross-channel merchandising strategy on hsn.com, mobile and tablet platforms. He will also leverage his extensive digital background to grow all brands and categories of business, including online product exclusives and category expansions, the company reported.