How Yahoo’s Acquisition Could Affect Tumblr’s Fashion Community

Tumblr — home of gifs, memes and NSFW photos — has joined the ranks of corporate America: The company has been bought by Yahoo for $1.1 billion. Besides goofy cat videos and loads (seriously, loads) of pornographic material, Tumblr also hosts one of the most passionate, creative and irreverent fashion communities out there on the internet. So now the question is: How will that community, which so far has thrived on the free-for-all vibe that prevails at Tumblr, be affected by the new acquisition?