How Far is Too Far: 5 Lessons From Retail Stores on Technology

If you're like me, you appreciate it when employees go out of their way to help you. Whether you're shopping for clothes or looking for groceries, it's always nice to know that someone is there to help. But there's always that customer service representative that goes too far. You know, that floor person who's really nice but needs to leave you alone. In today's hypercompetitive market, major retailers and small businesses alike are going out of their way to enhance the customer experience. But how far is too far?