CVS/pharmacy launches Spanish-language website

Woonsocket, R.I. — CVS/pharmacy is taking a greater step toward targeting the Hispanic market with the launch of its new Spanish-language website. Like the English-language site, the Spanish version, located at http://es.cvs.com, enables shoppers to manage their prescription account, get health information, purchase products, access coupons, etc. According to a MediaPost article, Google indicated that the new CVS Spanish website consists of 67,000 pages, most of which are product SKUs. As previously reported by Drug Store News, CVS is working to take its digital program to new heights in the coming years. This move is clearly in line with