Why Personalization is the Key to Omnichannel Success in 2018
Sponsored by: Iterable
Speakers: Fabian Seelbach, Senior Vice President, Curology; Tim Rhodes, Head of Product Marketing, Iterable
There is no way around it — personalization is critical to retailers. In fact, 94% of consumers will actually discontinue a relationship with a brand when messaging is not personalized and relevant to them. So, how can retailers reach new customers through personalization in today's crowded retail environment? Fabian Seelbach, senior vice president of Curology, shares his thoughts on the importance of personalization for growing an omnichannel audience.
In this interactive webinar, we'll discuss:
- How Curology uses multiple channels to reach it's customer
- How retailers can use a community to help grow audiences across multiple channels
- Retail best practices of personalization and omnichannel marketing in 2018
- And more!
Sponsored by Iterable
Couldn’t make it on February 27th? No problem! Total Retail webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on- demand.