Digital shopping has gone from a trend to a way of life. This, our sixth annual Digital Study, shows a dramatic rise in digital shopping, with almost 70% of the U.S. taking part in this now mainstream activity. In the past year, we have seen increases in the use of digital and social tools in almost every category.
Designed for retail CEO's, CMO's, e-Commerce Directors, Marketing Managers and other strategic decision makers, the Total Retail Resource Library is the premier source for free retail oriented best practices and case studies.
Have some good white papers or case studies? Contact Jennifer DiPasquale to contribute.
As the complexity of technology and the sophistication of consumers grow exponentially, having the ability to identify and understand customers in order to personalize their engagements with your brand is critical. This guide is meant to serve as a roadmap to help your organization develop enhanced customer engagements and experiences.
An in-depth look at how data driven, cross-channel intelligence is enhancing Customer IQ™for leading brands, enabling them to identify, understand and motivate their customers like never before to earn genuine loyalty.
Anyone can build their brand using social media platforms, but without the right know-how, you are just treading water. Make better use of your social media efforts by applying expert knowledge.
The mobile app is where it’s at when it comes to future engagement with consumers. Yet companies looking to get into the mobile have a lot of challenges to overcome. Here are 5 mistakes to avoid making.