Disruptors are reshaping consumer behavior. In response, retailers are stepping up their game. In our analysis, we examine six closely intertwined strategies retailers are using to stave off disruption and better attract and retain today’s mercurial shoppers. The underlying theme of these strategies: to create an immersive, seamless, brand-defining experience for consumers across all channels, one that will keep them coming back.
Designed for retail CEO's, CMO's, e-Commerce Directors, Marketing Managers and other strategic decision makers, the Total Retail Resource Library is the premier source for free retail oriented best practices and case studies.
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The Unbxd State of Mobile Commerce Search report analyzed site search behavior of mobile shoppers across 500 million sessions to understand what factors are holding mobile back, and leading to 63 percent lower conversions compared to desktop.
We've gone from walking the streets of busy bazaars, shopping at general stores, congregating at malls, thumbing through mail-order catalogs to making purchases online and even using our mobile phones. There have never been more ways to sell to customers. However, with so many options it's also more challenging than ever to determine the right strategies for expanding reach and deepening customer engagement.
Fizziology analyzed Twitter conversations from more than 1.6 million unique users who were talking about various department stores during the holiday shopping season. Measuring conversations occurring around five major department stores allowed Fizziology to determine key audience groups, shifts in audience from 2015 to 2016, and insights into gift card and exchange-focused conversation.
Radial and CFI Group recently surveyed 500 consumers to discover their online shopping expectations in the areas of product returns, fraud, loyalty programs and online communities. Download this infographic to learn the key findings from our study so you can satisfy today’s consumers, improve their loyalty and boost profits.
Building your own brand, being laser-focused on your customers and profitably delivering exceptional consumer experiences are essential in a world where Amazon.com sets the table stakes. Download our field guide to learn the five steps to e-commerce success in the age of Amazon so you can meet consumers’ expectations, boost sales and improve their loyalty.
Digital shopping has gone from a trend to a way of life. This, our sixth annual Digital Study, shows a dramatic rise in digital shopping, with almost 70% of the U.S. taking part in this now mainstream activity. In the past year, we have seen increases in the use of digital and social tools in almost every category.