The furniture retailer’s large direct mail brochure promotes its latest design book, and drives customers to its stores. To see how they do it, please complete the form below for a free PDF of the mailing.
Designed for retail CEO's, CMO's, e-Commerce Directors, Marketing Managers and other strategic decision makers, the Total Retail Resource Library is the premier source for free retail oriented best practices and case studies.
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There's always someone in-store to assist customers during their shopping. Online, your users are alone. A single shared aspect remains: the experience. The e-commerce experience is moving closer to customers, with links established via optimized interfaces and user data serving as a powerful lever to gain a better understanding of users’ needs.
Indigo Wild uses a colorful direct mail catalog to sell its line of natural skin care products. Please complete the form below for a free PDF of this direct mail piece, thanks to Who’s Mailing What!
Le Tote’s simple 3-panel direct mail piece helps it stand out in an online marketplace with lots of shopping options. To see how they do it, please complete the form below for a free PDF of the mailing.
In early February 2017, Jetlore conducted a survey of 750 consumers to understand their sensitivity to online shopping experiences. The respondents, all from the United States, were of both genders, aged 18–56. This broad spectrum of respondents represents the diversity of online shoppers who routinely choose to buy online vs. visiting a brick-and-mortar store. The findings reveal that shoppers’ patience and loyalty are tightly tied to convenience and personalization.
James Avery mails a catalog that showcases the beauty of spring, and its jewelry. Please complete the form below for a free PDF of this direct mail piece, thanks to Who’s Mailing What!
Jambu mails a catalog that manages to be both stylish and practical. Please complete the form below for a free PDF of this direct mail piece, thanks to Who’s Mailing What!
Trunk Club mails a simple package that depends on presenting the expertise of its employees. Please complete the form below for a free PDF of this direct mail piece, thanks to Who’s Mailing What!
Bonobos mails a direct mail catalog that serves solely to drive customers to its website or physical stores to order clothing. Please complete the form below for a free PDF of this direct mail piece.
Astound Commerce's 20th Annual Mystery Shopping Survey Recognizes the Top 7 Retailers for Customer Service
The 20th Annual Mystery Shopping Study, by Astound Commerce, recognizes seven retailers which excel in customer service through an assessment of “must have” website features and behavior based on engagement with available touchpoints. The winning merchants scored highest in four critical areas, including visibility, overall customer service, speed of delivery and efficiency of checkout. The results indicate an investment in customer service will reap rewards for retailers through elevated shopper satisfaction, giving a boost to the bottom line.
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More and more consumers are turning to shopping online, forgoing their trip to brick-and-mortar stores. The challenge for retailers is creating a cohesive omnichannel experience that engages not only online but also in-store shoppers. The solution lies in technology like augmented reality (AR), which allows retailers to offer a more personal, interactive experience that changes how we shop. This infographic by Augment offers a good look at how AR is positioned to be the next big tech advancement in retail.