Designed for retail CEO's, CMO's, e-Commerce Directors, Marketing Managers and other strategic decision makers, the Total Retail Resource Library is the premier source for free retail oriented best practices and case studies.
With so many channels available for customers to connect with your company, it’s essential to continually re-evaluate marketing and advertising efforts. But where do you begin? How do you balance traditional direct mail circulation best practices with the wealth of information available at your fingertips with website browsing data?
The furniture retailer’s large direct mail brochure promotes its latest design book, and drives customers to its stores. To see how they do it, please complete the form below for a free PDF of the mailing.
The past two decades have seen consumers navigating the path to purchase by jumping from digital to print to physical in-store interaction and back to digital to make an online purchase. This nonlinear path to purchase provides plenty of opportunities — and challenges — for modern marketers and CMOs.
Le Tote’s simple 3-panel direct mail piece helps it stand out in an online marketplace with lots of shopping options. To see how they do it, please complete the form below for a free PDF of the mailing.
Retailer Floor & Décor’s direct mail tries several techniques to drive customers to its new stores. Please complete the form below for a free PDF of this direct mail piece, thanks to Who’s Mailing What!
Roosevelt Field, a major New York shopping mall, keeps itself relevant by showcasing its new luxury stores. Please complete the form below for a free PDF of this direct mail piece, thanks to Who’s Mailing What!