Designed for retail CEO's, CMO's, e-Commerce Directors, Marketing Managers and other strategic decision makers, the Total Retail Resource Library is the premier source for free retail oriented best practices and case studies.


Have some good white papers or case studies? Contact Jennifer DiPasquale to contribute.

Marketing, E-Commerce, Merchandising

Build a Brand Without Promotional Discounts

People are shopping online because of its inherent convenience, but research shows it’s also easier to find better prices. As you work to build a desirable brand with loyal, long-term customers, how do you attract and convert them without cheapening your brand identity? Read our e-book to learn how to build a brand without promotional discounts.

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