Tackling 4 of the Top Challenges in eCommerce

The growth and impact e-commerce has been well-documented. However, less documented is the shift in market conditions that have made participating in e-commerce extremely complex, competitive and even risky for both retailers and manufacturers.
In this Market Track and Total Retail whitepaper, we dive into four of the top challenges in e-commerce, and how to overcome them. The challenges include the following:

• Volatility: prices changing with increasing frequency and unpredictability;

• Non-compliance: pricing and promoting brands and products outside of established guidelines;

• Illegal/illicit activity: counterfeiting and unauthorized resale; and

• Size and scope: more retailers, resellers and products available online than ever before.

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