Sheri McCoy

Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.

Avon Products said Monday that it will cut another 600 jobs as it tries to reduce its spending. The company said most of the eliminated jobs will be in its corporate organization and its North American business. Avon had 36,700 employees at the end of 2013. Avon Products Inc. is the world's largest direct seller of cosmetics, but its sales have been steadily dropping. Under Sheri McCoy, who became CEO in 2012, Avon has cut costs, slashed thousands of jobs and left unprofitable markets. 

According to a Forbes article titled "Why Aren't There More Powerful Women In Retail?," author Laura Heller questions why there were only a handful of women in the retail industry named to the publication's 2013 "World's 100 Most Powerful Women" list, which ranks the most powerful women by dollars, media presence and impact.

NEW YORK — Avon Products has appointed Patricia Perez-Ayala as SVP, CMO and global brand and category president, effective Dec. 3. In her new role, Perez-Ayala will report to Sheri McCoy, Avon's CEO, and will join the company's executive committee....

NEW YORK , Sept. 10, 2012 /PRNewswire/ -- Avon Products, Inc. (NYSE: AVP) today announced the appointment of Jeff Benjamin as Senior Vice President and General Counsel, effective September 12.  Mr. Benjamin will report to Sheri McCoy , Avon 's Chief...

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