Target

Target Takes Gender-Neutral Approach With New Kids Home Brand
February 9, 2016 at 10:53 am

Last fall, Target Corp. took its first baby steps toward a more gender-neutral store when it took down the “boys” and “girls” signs in its toy and kids’ bedding aisles. Now, the Minneapolis-based retailer is taking it further with a new kids’ home décor line that blurs the lines between what's for girls and what's for…

CVS Opens First Pharmacies Within Target Stores
February 3, 2016 at 9:52 am

CVS Health is about to undertake its biggest expansion in years: the drugstore operator has opened the first of the pharmacies it's taking over from Target. Last summer, the two companies announced that Target would sell its 1,672 pharmacies to CVS for $1.9 billion, a deal that closed in December. Those CVS “stores-within-a-store,” beginning with a…

Target Spins a Partnership With SoulCycle
January 11, 2016 at 10:10 am

Target is teaming up with SoulCycle on a 10-city tour that will include free cycling classes and pop-up shops, making good on two of the retailer's New Year’s resolutions — to get fit and be cool. SoulCycle is the gold standard for studio cycling, complete with candlelight, rocking music, and A-list devotees including Kelly Ripa…

Target in Initial Development of Own Mobile Wallet
December 21, 2015 at 11:13 am

Target is in the early stages of developing its own mobile wallet, three people familiar with the matter said, joining Wal-Mart Stores Inc. in posing a threat to recent entrants like Apple Pay. The fourth-largest U.S. retailer hasn't committed to launch the product, which would allow customers to pay for goods using an app on…

Target Puts Full Force Into Star Wars Marketing
December 17, 2015 at 10:41 am

As the known galaxies brace for further Star Wars mania, Target is making sure it gets its fair share of the Jedi universe. Besides its Share the Force campaign, which has been uploading fans favorite memories since it kicked off earlier this fall, it also hosted the Target and Star Wars Galactic Experience at L.A.…

Target's Fashion Blunders in Social Media
December 16, 2015 at 11:55 am

Fashion is a strength of Target, especially compared to Wal-Mart and Sears. Not only has the brand owned the label “Cheap Chic,” it's brought to market some fashion collaborations that were so successful they sold out in an instant and/or crashed the site — Missoni, Lilly Pulitzer. Of course, not all collaborations have been successful…

Wal-Mart CMO Quinn Steps Down, Former Target CMO Francis Consults
December 11, 2015 at 9:42 am

Wal-Mart U.S. Chief Marketing Officer Stephen Quinn plans to step down in January after more than a decade at the company. In turn, Wal-Mart will hire former Target Chief Marketing Officer Michael Francis as a consultant and possibly to work with an ultimate successor. Wal-Mart Spokeswoman Deisha Barnett said Mr. Quinn will retire as of Jan.…

Target Opens Holiday-Themed Playground in New York
December 8, 2015 at 9:56 am

Over the years, Target Corp. has pulled many stunts to generate buzz in New York City — from building a life-size dollhouse in Grand Central Station a couple of years ago to perhaps, most memorably, setting up a temporary holiday store on a boat docked on the Hudson River more than a decade ago. The…

Amazon Prime Growing, Posing an Even Bigger Threat to Wal-Mart, Target
December 4, 2015 at 10:10 am

Amazon.com’s Prime keeps attracting more and more members, and new data from Wall Street firm Cowen & Co suggests the subscription service is getting stickier, posing a more intense threat to traditional retailers trying to claw back market share. The survey suggests Amazon Prime is drawing younger and wealthier shoppers who are now using the…

Target Settles for $39M Over Data Breach
December 3, 2015 at 11:49 am

Target agreed to a $39 million settlement with several U.S. banks on Wednesday over a data breach that affected roughly 40 million customers. The banks lost millions when they were forced to reimburse customers who lost money in the massive 2013 hack of Target's database. The banks, which service MasterCard, filed a class-action lawsuit against…