American Eagle Outfitters, Inc.

American Eagle Outfitters Works on Bid for Abercrombie & Fitch
May 26, 2017 at 10:09 am

American Eagle Outfitters is working with private equity firm Cerberus Capital Management on a bid for Abercrombie & Fitch, sources familiar with the matter have told The Wall Street Journal. This news comes after Abercrombie confirmed to CNBC earlier this month that it was in preliminary discussions with several interested buyers. At the time, apparel retailer…

Why Retailers Are Missing Out on Mobile With Millennials
February 23, 2016 at 11:57 am

Millennials are having a party, but it seems the invitations for most teen retailers never hit their mailboxes. Perhaps that's because such invites would've been issued via mobile phone. At a time when younger generations are spending upward of 80 hours a month on their mobile devices, several apparel brands are missing out on a commerce…

American Eagle Becomes Victoria’s Secret’s Unlikely Rival
January 13, 2016 at 11:07 am

Forget jeans. It’s all about bras, undies and sleepwear at American Eagle Outfitters. The Pittsburgh-based teen retailer is zeroing in on its small but red-hot Aerie brand — and is expected to amp up the expansion of the brand’s stand-alone stores. And why not? In the three months ended Oct. 31, same-store sales of the Aerie brand…

American Eagle Names CEO as Quarterly Earnings Improve
December 3, 2015 at 11:35 am

Nearly two years after American Eagle Outfitters parted ways with its last chief executive, the teen clothing retailer has named Jay L. Schottenstein, its interim CEO since January 2014, to the CEO role permanently. The move acknowledges that the company’s fortunes have improved in the last several quarters, including the most recent one. In third-quarter…

American Eagle Acquires Tailgate Clothing Line
November 4, 2015 at 11:16 am

American Eagle Outfitters, looking to infuse its middle-American collegiate brand with fresh, smart ideas, has settled on Todd Snyder as one of its new idea guys. The name won’t be familiar to everyone, but in fashion circles, Mr. Snyder’s name is known for both a premium menswear line sold in places like Nordstrom and for his…

When This Lingerie Brand Stopped Photoshopping Models, Sales Shot Up 9%
November 5, 2014

Aerie's bold decision to ditch Photoshop and other retouching tools in its lingerie ads may be paying off in more than just good karma and public approval. According to Business Insider, the branch of American Eagle specializing in intimates and sleepwear saw a 9 percent increase in sales in the last quarter. The company announced earlier this year it would leave everything from beauty marks to tattoos in its ad campaigns.

Still On the Fence About Beacons? Read This.
October 20, 2014

If you’re a skeptic like me, all of the talk of beacons in retail stores sounds a little too pie-in-the-sky. Beacons, as you probably know by now, are devices that communicate with shoppers’ smartphones in the hopes of improving their in-store shopping experiences. When placed in-store, beacons use Bluetooth technology to detect nearby smartphones and send them ads, coupons or supplementary product information.

QVC Tops Mobile Mystery Shopping Index
August 21, 2014

the e-tailing group's fifth annual Mobile Mystery Shopping Index sought to identify the retailers that are excelling at giving consumers the best mobile shopping experience. In the second quarter of this year, the e-tailing group benchmarked the mobile consumer experience from information gathering through purchasing and customer support. Here's a sampling of the results:

A Global Day of Giving at American Eagle
June 10, 2014

Roughly 1,300 American Eagle Outfitters employees are participating this year in the retailer's second annual AEO Better World Community Day. The operator of more than 1,000 stores throughout the U.S. and several international markets developed the community involvement initiative last year as a means to unite employees for a common cause to make a difference at the local level. The company designated Tuesday, June 10 as Better World Day.

Who's Schooling Millennial Retailers?
May 8, 2014

The teen retail sector is one of the most talked about categories among retail and fashion execs. Not a surprise when teens (often funded by their parents) spend an estimated $200 billion to $300 billion annually, with 40 percent of that going for fashion. Teens make up a large component of the 80 million-strong millennial demographic, which is expected to outspend baby boomers within the next five years. Ironically, this rich vein of consumer buying power is one of the toughest markets to crack successfully.