Technology

The 2017 Retail Technology Report: An Analysis of Trends, Buying Behaviors and Future Opportunities
October 17, 2017 at 5:42 pm

To get a better understanding of retailers’ current and future technology strategies and needs, as well as their internal processes for evaluating and purchasing technology, Total Retail surveyed its audience in August. We wanted to know what are the technologies they’re currently using; how spending on those technologies will change in the next 12 months;…

Rich Content Survey: A Land of Opportunity
October 17, 2017 at 11:31 am

To get a better understanding of retailers’ current and future technology strategies and needs, as well as their internal processes for evaluating and purchasing technology, Total Retail surveyed its audience in August. We wanted to know what are the technologies they’re currently using; how spending on those technologies will change in the next 12 months; […]

The Benefits of Retail Digital Signage
October 17, 2017 at 10:45 am

Eight out of 10 consumers have entered a store because of a digital sign catching their eye. With impressive engagement statistics like this, there's no denying that digital signage is the future of retail marketing. Yet, most retailers don’t know exactly how digital signage can benefit their store locations. To begin, retailers should consider the…

How AI is Helping Answer 3 Critical Questions in Retail
October 12, 2017 at 10:17 am

Artificial Intelligence (AI) is noticeably making a difference in how we live and work. Search engines predict words and translate text, social media connects people, smart appliances respond to ambient conditions, and public transportation is becoming autonomous. Similarly, the retail industry is set to unleash fascinating possibilities by embracing AI. Imagine the retail value chain…

Estée Lauder Names Michael Smith SVP and CIO
October 11, 2017 at 5:37 pm

The Estée Lauder Companies has a new senior vice president and chief information officer. The company recently named Michael Smith to the role. He reports to Estée Lauder Executive Vice President and Chief Financial Officer Tracey Travis. Smith brings a mix of IT, commercial and functional experience to this leadership role. Using his experience, Smith…

5 Ways to Build a Chatbot That Closes Sales for Your Brand
October 9, 2017 at 5:07 pm

Chatbots are increasingly being developed and used by innovative retail brands to do everything from recommending products, assisting with tracking purchases, providing customer service and disseminating key information. Here are the five most important chatbot development practices: 1. Deploy on messaging platforms. Chatbots can live wherever your brand has a digital presence, and the prevailing…

How the Future of the Internet Will Influence Retail
October 9, 2017 at 9:39 am

This new whitepaper from internet service provider Plusnet seeks to understand the ways in which retail will change in the future. Focusing on how faster and more widely available internet connections will change e-commerce, retail destinations and mobile, this study looks at the Internet of Things, intelligent shopping, artificial intelligence and more. The study features insights from industry experts from across the retail and digital spectrum, with CEOs, inventors and a host of marketing, e-commerce and web design experts offering their predictions on how the future of the internet will influence retail.

U.S. CPG, Retail CEOs More Optimistic About Growth Than Global Peers, Study Shows
October 4, 2017 at 12:06 pm

An overwhelming majority (95 percent) of U.S. consumer goods and retail CEOs are confident about the growth outlook for the global economy, the industry and their companies over the next three years, despite potential technological risks, according to a recent survey by KPMG LLP, the U.S. audit, tax and advisory firm. In other parts of…

Virtual Reality IRL at Shop.org
September 28, 2017 at 3:06 pm

The future is now. This thought went through my head several times this week at Shop.org in Los Angeles, especially when I was sampling some of the virtual reality (VR) immersive experiences that were on display on the trade show floor. The VR experiences I've demoed in the past have been proof of concepts designed…