Software
Customer data platforms (CDPs) can represent a transformational piece of technology for retailers โ if theyโre deployed properly. Retail offers an incredible landscape for data-driven personalization. Closing the gap between physical and digital spaces unlocks massive opportunities for one-to-one personalized offers, dynamic margin optimization, and more. And CDPs can be key. It helps to facilitate theseโฆ
Despite the success of early trailblazers such as Net-A-Porter and Farfetch, the luxury sector has lagged behind the rest of the fashion world when it comes to adapting to a digital future. The luxury sectorโs hesitancy in embracing e-commerce is understandable. It's an area of retail that has relied on a sense of exclusivity, asโฆ
Retailers face a number of challenges, including competition from nimble e-commerce upstarts and increasingly impatient customers. The industry is recognizing that as the needs of the modern consumer change, the customer experience they offer needs to evolve with it. A large part of that evolution has been the shift to omnichannel support. Omnichannel solutions allow retailersโฆ
Attendees will learn how online retailers can leverage modern e-commerce automation and business intelligence technology.
Hearing the words โMicrosoft Excelโ might conjure up images of a bustling office in the early 1990s. Cubicles sprinkled with crisp suits and high heels, walking with purpose through sheets of paper piled high and endless lists of numbers scrolling across the screen of an IBM PS/1. That said, you shouldnโt let everybodyโs favorite spreadsheetโฆ
With a unified view of its data, IWA has been able to segment and target customers with personalized marketing campaigns
Technology is top of mind for most retailers today, no matter their size, product category or any other variables. As such, Total Retail surveyed its audience with the goal of finding out what types of retail technology retailers are interested in (as well as investing in), what retail trends and digital trends theyโre tracking, and theirโฆ
As retailers struggle to compete with Amazon.com as the company continues to grow (it's acquisition of Whole Foods Market the latest example of that), Target has found a way to fight back. CNBC reports the big-box retailer is scaling back its use of Amazon Web Services (AWS) as Target aims to take greater control overโฆ
Attendees of this interactive webinar will learn why retailers struggle under the weight of increasing amounts of data.
The retail market and customer expectations are changing so fast that retailers, large and small, struggle to keep up. Between 2010 and 2014, e-commerce grew by an average of $30 billion annually, and over the past three years, average annual growth has increased to $40 billion. Online and other nonstore sales are expected to growโฆ