Mobile Payments

Target Launches In-Store Checkout App
November 1, 2017 at 11:54 am

Target is making moves to become more omnichannel before the 2017 holiday season. Yesterday, the big-box retailer announced a new app called "myCheckout" for its in-store staff that will allow them to process online transactions on the customer's behalf, including taking payments from the store floor when merchandise is unavailable. TechCrunch reports the myCheckout app…

Newest iPhone Offers Glimpse Into the Future of Retailing
October 23, 2017 at 4:19 pm

It’s been 10 years since a man in a black turtle neck, jeans and sneakers showcased what was then an odd-looking, white, mobile device — the first iPhone. Since then, the mobile landscape has changed more than consumers and retailers could have ever imagined. The question today is whether the most advanced iPhones to date,…

PayPal Rolls Out Venmo Payments to its US Retailers
October 19, 2017 at 10:34 am

Venmo, a PayPal owned money transfer service, announced this week that the service can now be used to make payments on more than 2 million U.S. retailers’ mobile websites. Some of the retailers that will begin to accept Venmo payments include Wal-Mart, Target, lululemon athletica, and Forever 21. The new feature isn't available for desktop…

Retailers Using Mobile to Make BFFs
October 16, 2017 at 3:00 pm

Now that we’re well into the second half of the year, many retailers are beginning to formulate their marketing plans for 2018. In particular, I’ve observed two approaches take shape that I think retailers can immediately act on that will have a major impact in retail marketing next year. First, in a time of stagnating app usage, it’s critical that retailers implement more of a cross-channel mobile marketing approach to engage customers. Second, the ability to use big data to improve customer experiences is finally close to becoming reality. However, brands must achieve the right balance in what data they request from customers and the enriched experiences they offer in return.

Don’t Let Fraudulent Payments Be a Deterrent to E-Commerce Success
October 9, 2017 at 8:46 am

Is payment fraud getting you down? If so, it's easy to see why: 73 percent of companies were targets of payment fraud in 2015. Simply put, it's no longer a question of “if” your business will get targeted, but when and how hard. You can protect your business, prevent chargebacks and avoid the loss of…

Creating Cohesive Omnichannel Experiences for Your Customer
October 5, 2017 at 6:01 pm

Forrester predicts that mobile commerce will increase by 184 percent before 2019, eventually reaching $142 billion in the U.S. As tablet and smartphone transactions continue to rise, it's becoming increasingly apparent that modern consumers are using mobile technology during every step of the purchase journey — product research, in-store interactions and, ultimately transactions. What's the…

Smart Advertisers Double Clicks With This Secret Weapon
September 15, 2017 at 9:56 am

Everything we hear these days is about how big mobile is, and how it’s going to be even bigger going forward. 2016 was the year of mobile, they say. So 2017 is definitely going to be the year of mobile, they say. Mobile payments are expected to hit more than $90 billion this year, up…

Amazon’s ‘1-Click’ Patent Expired This Week
September 14, 2017 at 10:07 am

On Monday, Amazon.com’s patent for “1-Click” ordering expired, ending its exclusive hold on one of the most contentious patents on the internet. GeekWire reports Amazon won the patent back in 1997 when the nascent company was still just an online book retailer. The patent allows returning shoppers who have already entered billing and shipping info…

Best Buy, Home Depot, Target Top Mobile CX Index
August 7, 2017 at 10:09 am

As consumers spend more time shopping on smartphones, their expectations for mobile experiences have soared. With mobile interactions influencing $1.05 trillion in offline sales in 2016, the successful retailers of 2017 will be those that offer consumers mobile sites with a frictionless path to purchase that also integrates into omnichannel shopping experiences. Which omnichannel retailers…

The Future is Here: The Queue-Free Checkout Trend
August 2, 2017 at 10:45 am

Hurried shoppers everywhere have complained about the time spent waiting in line to check out. Retailers have tried all sorts of methods and techniques to ease the process, from bulky self-checkout lanes to line-busting to distracting shoppers with impulse purchases. But what if the solution is to just get rid of the queues altogether and…