Analytics
Having survived the greatest pandemic of our lifetime, Americaโs retail stores and shopping malls have shown their endurance, resilience and continued relevance in our society. Now, they're undergoing an identity change, turning from places to buy things into places to do things, where customers pay not for products, but gather to enjoy experiences. This evolutionโฆ
The CEO of a public company had just said it was a terrible time for us to change our data. What do we do? I asked. Not change the data? He paused. Change it, he said. Just donโt leave us hanging. Without intending to speak for the industry, he had. The industry would absorb changeโฆ
Change and disruption is rife in retail. Gaining and sustaining a competitive advantage means delivering timely and relevant customer experiences at every touchpoint. In fact, 70 percent of consumers spend more with companies that offer fluid, personalized and seamless customer experiences. Yet despite most retailers being data rich, data strategy mistakes are making them insightโฆ
After a very strong January, U.S. retail sales fell slightly in February, the Department of Commerce reported Wednesday. U.S. retail sales declined .4 percent in February to $698 billion, slightly higher than economists' predictions of a .3 percent drop, according to estimates from the financial solutions firm Refinitiv. However, sales are still 5.4 percent higherโฆ
The retail sector has seen dramatic changes in recent years with the rise of online shopping and an isolating pandemic driving an exodus of customers from long-established shared spaces such as malls and movie theaters. Despite less-than-ideal circumstances, many of these trends have challenged traditional brick-and-mortar retailers to rethink how they do business, and someโฆ
Faced with the highest inflation rates in more than 40 years and macroeconomic uncertainty, retailers urgently need a comprehensive and always up-to-date view of their business. To achieve this, they need in-depth, real-time insights to effectively guide and predict financial performance โ and to remain competitive. For chief financial officers, one of the most powerfulโฆ
You already know that data is a gateway for retailers to improve customer experiences and increase sales. Through traditional analysis, weโve been able to combine a customerโs purchase history with their browser behavior and email open rates to help pinpoint their current preferences and meet their precise future needs. Yet the new wave of buzzwordsโฆ
Contact center analytics are vital to improving the retail customer experience. As data flows in, customer experience leaders are flooded with information that can be hard to understand. For businesses to move forward, there are six essential contact center analytics they must efficiently collect, understand, and use to improve operations and the customer experience. 1.โฆ
Data analytics has become an essential facet of retailer success. Proper data collection and alignment can offer retailers a number of benefits, such as making their inventory management more efficient, identifying opportunities to cut costs, and even helping them better target and engage with their customers. As tech giants such as Apple and Google announcedโฆ
Retail brands have endured a shift โ across multiple popular platforms โ in the past few years. First, it was Shopify 2.0, an upgrade to the existing Shopify platform. Then, the wave of going headless to maintain flexibility and scalability. Now, Google Analytics will end its current Google Analytics offering and require businesses to migrateโฆ