Jan-Hein Pullens

Jan-Hein Pullens
How Retail is Becoming the New Digital Playground

Augmented reality (AR) isn’t necessarily a new concept, but the recent rollout of Apple’s ARKit and the upcoming launch of Google’s ARCore has taken this technology to the next level, making it substantially more mainstream for every consumer and business across all industries. Similar to virtual reality’s (VR) impact on gaming/entertainment, AR’s use cases are…