Dave Dague

Dave Dague

Infutor CMO Dave Dague is an identity resolution, consumer identity, verification and marketing solutions thought leader. A 25-year veteran of the information services and analytics industry, Dave has previously served as CMO for Gravy Analytics, Neustar and TargusInfo. Dave has also served as an adjunct professor of Marketing and Sales Management at the undergraduate level.

Consumer Identity Management Capitalizes on Consumers’ Take Charge Trend

Increasingly, consumers are taking charge, buying when they want, where they want and for what price. Not surprisingly, many retailers have difficulty engaging and personalizing communications and offers across multiple channels, including brick-and-mortar stores, e-commerce sites, mobile apps, call centers and social media. This issue is compounded by the fact that most retailers’ internal systems…