#ROIChat, A Weekly Twitter Discussion: QR Codes in Retail

Welcome back to #ROIChat, a weekly Twitter discussion looping in the latest trends and most profitable practices in the world of retail. Every Tuesday I ask a question and include the #ROIChat hashtag. To join the conversation, simply use that hashtag in your response. It’s as easy as that!

This week I thought it’d be fun to talk about the almighty QR code.

Even though QR codes have had a huge impact on the retail industry, there are many who remain confused by them and others still who don't even know how they work. What advice would you give to a retailer thinking about implementing a QR code into a marketing campaign? Give us your favorite examples.

Head over to Retail Online Integration's Twitter page to join the discussion!