Retailers Move Up Shipping Dates to Avoid a Repeat of Last Year's Problems

Still scarred from last year's shipping disasters — customers not receiving their orders (i.e., gifts) before Christmas despite being guaranteed they would at the time of purchase — online retailers are taking a more cautious approach to holiday shipments this year. Staples, Macy's, Gap, Pottery Barn, Kohl's and Nordstrom were just some of the brands that broke their Christmas delivery promises last year when carriers UPS and FedEx were overwhelmed with last-minute orders. It seems retailers have learned their lesson and are preparing to avoid a repeat of last year.