Urban Outfitters Serves Striped Bass in Bid for Shoppers

More and more retailers are using food and drink to lure customers into stores as sales increasingly migrate online. Urban Outfitters, known for selling hipster threads in college towns, has served lamb merquez and striped bass at its Terrain home-and-garden store in Westport, Conn. J.C. Penney plans to add juice bars and coffee shops. Banana Republic has served cocktails to debut new clothing collections, while ANN Inc.’s Loft brand held Friday happy hours.

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