‘Showrooming’ Threat Under Control, Retail CFOs Say

Finance chiefs at dozens of U.S. retailers think their companies have so-called showrooming — the phenomenon of shoppers using brick-and-mortar stores to check out merchandise but then buy it online — under control, according to a poll released Tuesday. What CFOs are more concerned about is how consumer confidence may be affected by next month’s presidential election, according to an annual poll by BDO USA, the assurance, tax and financial consulting firm.

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