Merchandise Pricing Changes by J.C. Penney Could be Radical

J.C. Penney appears to be radically altering the way it operates by offering what it hopes will be a clearer way for consumers to determine exactly what they're paying for merchandise. The process will cut through the mind-boggling task of determining what something costs by doing away with cents on price tickets in certain cases. For instance, an item that cost $19.99 under the old system will now be $20.