Amazon Deletes Negative Reviews & Gets Away With It…But Can You?
Recently, we learned that Amazon gives special treatment to its own merchants. The site expunges reviews that criticize Amazon’s own shipping, fulfillment, and packaging. The practice flies in the face of all the best practices for hosting website consumer reviews — and isn’t that risky? The reality is that because of its size, market dominance, and generally sterling customer service reputation, Amazon might be able to get away with this conduct. Smaller companies, however, shouldn’t try to do the same.